| Common Name | Beautyberry, Purple Berry Bush |
| Family | Lamiaceae |
| Genus | Callicarpa |
| Species | Dichotoma |
| Origin | China, Japan, Korea |
| Blooming | Summer small purple flowers |
| Leaf Color | Green turning yellow/orange in autumn |
| Sunlight | Half-shade / Sun |
| Category | Outdoor plants |
| Pet Friendly | No |
Well-draining loamy soil, slightly acidic to neutral pH required for optimal growth and berry color.
Water regularly during active growing season. Allow topsoil to dry between waterings. Reduce significantly during winter dormancy.
Full sun is essential for best berry production; tolerates partial shade in very hot climates but reduces flowering.
Apply balanced slow-release fertilizer in early spring before new growth emerges for optimal foliage and fruit development.
Prune after flowering or in late winter while dormant to maintain shape, remove dead wood, and encourage berry production.
These are the insects and pathogens that commonly interact with this plant, including pests, parasites, and organisms typically associated with its care.
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